Full Circle.
Turning holistic responsibility into circular innovation.
We believe in Full Circle – that everything we create comes back to shape the world we move in. Every ride, every product, every decision creates positive impact that returns as progress. That’s why responsibility is not a single task, but part of every turn we make. Because only what moves in the right direction moves us all forward. Full Circle.
Ride.
Return.
Repeat.
Material cycles that close.
And journeys that open up.
With every ride, you transform mobility.
You do what you love
by choosing a durable tire
within a circular system.
How it becomes real.
From materials to everyday riding – these are the areas where we work to shift from linear to circular across materials, climate and people.
Keeping materials in motion.
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We rethink what tires are made of – and what happens after they’re used. From renewable and recycled materials to take-back and recycling systems, we close the loop on tires and tubes. Our ambition: products designed for recycling without compromising quality.
Reducing the carbon footprint of our products and company.
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We work to reduce emissions across production, materials and transport. By improving processes and energy use, we are actively reducing Scope 1, 2 and 3 GHG emissions by 50% by 2030.
Responsibility
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From our teams to our partners, we build fair and safe conditions across the entire value chain. Because long-term impact starts with people.
Moving the world forward.
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We enable more people to switch from driving to cycling, as every kilometer cycled instead of driven can save around. 150 g CO₂e
CSR Magazine
Explore the impact in detail.
Dive deeper into our initiatives, data and progress.
Keep it moving.
Be part of Full Circle.
Full Circle.
Full Performance.
G-One R
Race Allround
- Best all-rounder
- Speed and control on any terrain
- Price from €49.90
G-One RX
Race Grip
- Outstanding grip even in tough conditions (rocky, muddy terrain)
- Price from €49.90